experience culture

Best of the Best Conference

The most prestigious gathering of workplace culture and gender inclusion in the Gulf region. Leaders from different industry sectors under one roof to discuss the future of Inclusion in the Gulf Region at the 2nd edition of BoB G.

 15 September, 2025 | 3 PM – 9 PM
Venue : Millennium Plaza, Dubai

Why Experience?(Recognizing & Showcasing Culture Excellence)

Industry-Wide Recognition

Gain visibility through our Best of the Best Awards and Workplace Culture Indexes

Networking & Influence

Participate in leadership panels, industry summits, and knowledge-sharing forums

Showcasing Workplace Excellence

Highlight your organization’s culture transformation success stories on influential platforms

Insights-Driven Strategy

Access research-backed workplace culture reports, case studies, and transformation metrics

Join the Best of the Best Conference - Gulf

Rising Together: The Inclusion Advantage

With economic diversification, cultural modernity and digital acceleration, workplaces in the Gulf are at a pivotal moment. At the Avtar & Seramount Best of Best Conference & Awards – Gulf (BOBG) 2025, we go beyond boundaries — of geography, identity, tradition, and leadership — to explore what inclusion looks like when it is rooted in context, shaped by culture, and designed for human possibility. The 2025 Avtar & Seramount BOBG Conference will showcase Next Practices that are best, bold experiments, local relevance, global wisdom, and deeply human design. The Gulf is on the move — and so is Inclusion.

Themed at “Rising Together: The Inclusion Advantage”, the discussions and sessions at the conference will reflect the region’s dynamic transformation and the need for inclusion to evolve with economic shifts, generational aspirations, and cultural depth. It’s about collective progress and shared futures.

Celebration of the 2025 Top 10 Avtar & Seramount Best Companies for Women in Gulf (BCWG)
Best Practices sharing from the Best Companies for Women
Thought leadership sessions with Industry Leaders, Innovative Learning sessions.
Networking opportunities with the leaders from the Best Companies
Opportunity for HR managers to learn about BCWG and prepare to participate in the next edition

Agenda

TIME (GST)
DESCRIPTION

2.30 pm – 3.00 pm

Registration and Networking

3.00 pm – 3.15 pm

Welcome Address

Dr Saundarya Rajesh, Founder – President, Avtar Group

3.15 pm – 3.30 pm

Opening Address

Subha Barry, President, Seramount

3.30 pm – 4.10 pm

BOB EXCLUSIVES – Case Study: Innovative Best Practices towards Inclusion

The Leaders from the 2025 Best Companies for Women in Gulf will share impactful stories from their transformational journey of DEI in their organizations in the Innovative Best Practices Session.

  • Vrinda Ladkat, HR Lead, MENA & Pakistan, Diversey – a Solenis Company
  • Niamh Albertyn, Global Head of Pre-sales & Customer Value, Finastra
  • Rency Abraham, HR Director, Ingram Micro

Moderator: Lakshmi Vijaykumar, AVP, Events & Conferences, Avtar Group

4.10 pm – 4.50 pm

Panel Discussion

Who Benefits When Women Rise?

Governments in the GCC are setting ambitious goals to close gender gaps, with initiatives like the UAE’s mandate for at least one woman board director in listed companies, which has increased the women’s representation on the Board from 3.5% in 2020 to 14.8% in 2025. Saudi Arabia and other GCC countries are also implementing policies to promote gender equity, though progress varies. This panel discussion will offer insights and collective strategies from building a personal action plan to embodying the leadership one aspires to, answering the crucial question: when women rise, who stands to gain the most?

  • Dr Reem Lebhar, CEO of Mena Tech AI
  • Dr Christopher Abraham, CEO & Head – Dubai campus and Director – Executive Education  
  • Vrinda Sood, HR Director, Middle East & Pakistan, Ecolab 
  • Desislava Stankova-Bogoeva, Director & Senior Legal Counsel, Ingram Micro

Moderator: Umasanker Kandaswamy, Co-founder, Chief of Staff, Avtar Group

4.50 pm – 5.15 pm

Coffee, Tea & Conversations (Networking Break)

5.15 pm – 6.00 pm

CHRO Panel

Human by Design: how can women shine in an AI-dominated world

In a world increasingly shaped by algorithms, automation, and artificial intelligence (AI), what remains undeniably human? Empathy. Intuition. Creativity. Connection.

As AI continues to redefine the way we work, the industries we operate in, the way we make decisions, and most importantly, how we work, there’s a pressing need to reassert the value of human intelligence. Especially the kind that women professionals bring to the table: emotional insights, collaborative thinking, and inclusive innovation. This panel of senior HR leaders will explore how women can not only survive in an AI-driven world but also thrive.

  • Veena Krishnamurthy, Head of HR, Al Shirawi Facilities Management LLC
  • Caroline Bertrand, Head of HR, Gig Gulf Insurance
  • Saidi Walid, Head of People & Culture, Greater Gulf & KSA, MCO, Sanofi 

Moderator: Anju G Parvathy, Vice President, Research & Solutions, Avtar Group 

6.00 pm – 6.45 pm

CEO/Executive Panel Discussion

Forward from Here: Designing the Inclusive Workplace of the Gulf’s Tomorrow

This session will deliberate on what inclusion can truly look like — and discuss strategies for building it from the inside out. Inclusion isn’t an initiative; it’s an intentional choice that shapes our workplaces to thrive in a rapidly changing world. In the Gulf, where 60% of the population is under 30 and women now make up 25% of the private-sector workforce, businesses face a clear mandate: evolve to embrace a diverse, purpose-driven, and tech-savvy generation. In this discussion, joined by executive leaders, we hope to share real stories on the challenges of designing inclusive workplaces of tomorrow, from addressing non-conscious biases to navigating cultural norms, through an era of tech and AI-induced disruptions.

  • Jena Ladhani, Chief Executive Officer, CBRE Saudi Arabia 
  • Maria Rantamaa, Managing Director, Kone, Qatar, Bahrain, Oman, and Kuwait
  • Charalampos Sarafopoulos,  Executive Director, Al Shirawi Facilities Management LLC 

Moderator: Karthik Ekambaram, Co-founder, Head of Solutions, Avtar Group 

6.45 pm – 7.00 pm

2025 Best Companies for Women in Gulf (BCWG) study – Key Highlights

This session will present the key highlights of the 2025 BCWG study and how the study canvas has evolved over the last two years.

Dr Saundarya Rajesh, Founder – President, Avtar Group

7.00 pm – 7.20 pm

Awards Ceremony

2025 Avtar & Seramount Best Companies for Women in Gulf 

7.20 pm – 7.30 pm

Vote of Thanks 

Umasanker Kandaswamy, Co-founder & Chief of Staff, Avtar Group

7.30 pm – 8.30 pm

Networking Dinner

42+

Companies

5000+

Participants

500+

Speakers

Leaders, Pioneers, and Change
Makers Meet Our Esteemed Speakers

Dr. Saundarya Rajesh
Founder-President,
Avtar Group
Subha V Barry
President - Seramount
Jena Ladhani
Chief Executive Officer, CBRE Saudi Arabia
Dr Reem Lebhar
CEO
Lead Sustainability & Women Empowerment @HBS Club GCC; Senior Advisor, Board of Executive & Advisory team @The Private Office of HH Sheikh Saeed bin Ahmed Al Maktoum
Shobha Swaroop
Vice President Human Resources, Emerging Markets, DIVERSEY , a Solenis Company

Leaders, Pioneers, and Change
Makers
Meet Our Esteemed Speakers

Dr. Saundarya Rajesh

Founder-President, Avtar Group

Subha V Barry

President - Seramount

Jena Ladhani

Chief Executive Officer, CBRE Saudi Arabia

Dr Reem Lebhar

CEO of Mena Tech AI

Niamh Albertyn

Global Head of Pre-sales & Customer, Finastra

Maria Rantamaa

Managing Director for Qatar, Bahrain, Oman, and Kuwait, KONE

Charalampos Sarafopoulos

Executive Director, Al Shirawi Facilities Management LLC 

Veena Krishnamurthy

Head of HR, Al Shirawi Facilities Management LLC

Caroline Bertrand

Head of HR, Gig Gulf Insurance

Rency Abraham

HR Director, Ingram Micro

DR. CHRISTOPHER ABRAHAM

CEO & Head - Dubai campus and Director – Executive Education

Desislava Stankova-Bogoeva

Director & Senior Legal Counsel, Ingram Micro

Umasanker Kandaswamy

Co Founder & Chief of Staff

Karthik Ekambaram

Co-Founder & Head of Solutions

Anju G Parvathy

Vice President – Research & Solutions

Lakshmi Vijaykumar

Assistant Vice President, Events & conferences

Our Valued Sponsors and Partners

Thank you to our partners who have supported us in our mission to promote
Diversity, Equity, and Inclusion in the workplace.

Platinum Sponsor

Gold Sponsor

Silver Sponsors

Supporting Sponsor

Our Valued Sponsors and Partners

Thank you to our partners who have supported us in our mission to promote
Diversity, Equity, and Inclusion in the workplace.
Platinum Sponsor
Gold Sponsor
Silver Sponsors
Supporting Sponsor
Research Partner
Technology Partner

Anantha Radhakrishnan

CEO and MD,
Infosys BPM

Winner

Winner

Glimpses from past sessions

Register for the
7th Annual Edition

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